대한민국 지역 junior product manager 관련 취업정보
정렬방식: 연관 성 - 등록일
채용공고 21개
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Job Post Details
Brand Manager or Assistant Brand Manager (Tiger) - job post
4.2별점 4.2/5점
서울
정규직
채용 상세 정보
채용공고 세부 정보와 귀하의 프로필이 부합하는 점은 다음과 같습니다.채용공고 유형
- 정규직
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상세 직무 내용
Position Title:
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Brand Manager (Tiger Team)
-|-
Major Responsibilities of the Position:
- Supporting the localizing adaptation of Tiger global communications & ABTL strategies, communication initiatives designed across the off-line and Inline channels to deliver sustainable market share, penetration, growth, revenue, profit and brand equity growth.
- Supporting the creation, execution of Tiger brand’s digital communications across social media, digital media on-line to off-line channels with the aim to facilitate Tiger brand development and brand ambition.
- Localize & execute global campaigns or develop local driven campaigns in line with the annual brand plan from designated brand areas including holistic communication landscape set-up to effective execution.
- Dive into ideation or structure development for Annual Planning and Strategic Planning in line with Marketing Manager
- In charge of communication both internally with Sales and Trade Marketing for consistent 360 activations and externally with agencies for fluid understanding.
- Manage, analyze, and report budget and spending in line with total annual budget plan.
- Market condition (from direct market visit and market report by agencies) and consumer’s insight generation (developing workshops using consumer research)
Details:
- Generate relevant consumer insight for campaigns & develop creative brief in line with annual brand plan.
- Manage bidding and proposals with creative agencies and request digital, media & PR support while managing budget, schedules and team support.
- Consistently manage effective activation through communication and collaboration with Sales and Trade Marketing.
- Review, evaluate, analyze Marketing efficiency and Sales volume effectiveness of spending & annual plan and report to Marketing Manager
Required Skills / Competencies:
- Result-oriented with fast learning and adaptability
- Entrepreneur mindset with ability to show strong drive in making courageous moves.
- Excellent project planning with the ability to manage multiple projects and stakeholders at the same time.
- Excellent communication, interpersonal skills and team-orientated (agency managing skills, motivate internal & external teams to create great output)
- Experience in holistic 360 marketing functions: execution of advertising campaign, promotion and media buying, PR/new media, digital communication planning/execution and brand activation.
- Keeping up with trends
- Leadership skills with the ability to inspire and deliver results through others
- Creative mind & passion to create new innovation with related department not only for brand building but also for building sales
- Attention to detail and passion for delivering flawless output
- Young at heart, highly motivated with passionate, proactive & enthusiastic attitude being a good team player
- Experience in various types of agency management – media/design/PR/event, etc.
Required Experience:
- Brand manager experience is a must
- 4year university (BA) degree graduate (Marketing major preferred)
- Strong sensitivity to consumer insight driven communication and creativity process.
- Marketing experience, advantageous but not limited to for 6 years or more experience in multinational organization.
- Experience in other FMCG companies & marketing agency is a plus
- Strong command of written & spoken English (No need to be a Native speaker level, but needs to be comfortable & with experience in dealing global communication thru calls/emails)
- Korean & English presentation and communication skills with the ability to deal with a wide variety of individuals; junior/senior; internal/external; local/global
- Advanced skills in Microsoft (Excel, PowerPoint, Word)
Position Title:
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Assistant Brand Manager (Tiger Team)
-|-
Major Responsibilities of the Position:
- Supporting the end to end Marketing campaign planning and executions, initiate consumer communication activities, and ensure brand activation is carried out as planned.
- Develop local adaptation/interpretation of Global campaign (with proper level of reflecting Market understanding and consumer insight).
- Research and evaluate competitor marketing activities
- Design media plan with 3rd party agencies focusing on digital channels and discover new channel opportunities.
- Support brand portfolio management, prepare new product introduction and manage the development of new product artwork.
- Manage 3rd party agencies with excellent communication skills.
- Deeply engage in BTL strategy setting in cooperation with Trade Marketing & Sales teams and manage activations of BTL for the brand.
- Execute annual ATL budget and support budget management.
Required Skills / Competencies:
- Bachelor's degree required
- Excellent English communication skills (no need to be a ‘native level’, however Speaking/Writing/Listening/Reading in English needs to be comfortable in a business setting.)
- Around 2-3 years experience of marketing, brand management, PR, or equivalent combination of experience is preferred
- Logical & analytical thinking, insightful issue solving skill, Willing to learn and has a positive attitude, Self-motivated & proactive & good team player
- Excellent Interpersonal skill (Managing Agency + Internal Stakeholders / Motivate others to create great output.)
- Multi-tasker
- MS Office & PowerPoint skills
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